🎨 Core of Volunteers — Official Color Guide v2

Brand Hierarchy Overview

Role Purpose Psychological Meaning
Primary (Purple) Represents The Core of Volunteers — identity, unity, purpose. Wisdom, compassion, transformation.
Secondary (Blue) Used for business, partnerships, and organizational infrastructure. Trust, professionalism, stability.
Success (Green) Associated with volunteerism, growth, community progress, and Core C.A.R.E. Renewal, hope, collaboration.
Alert / Help (Red) Used for alerts, urgent needs, or help requests. Urgency, empathy, action.
Government / Bureaucracy (Yellow) Reserved for policy, compliance, government relations, or obstacles. Caution, clarity, transparency.

Core Palette

Name HEX RGB Description Key Usage
Core Purple #5525D5 85, 37, 213 The official Core identity color. Logos, headers, hero sections, callouts of unity and leadership.
Trust Blue #1F71E9 31, 113, 233 Business and partnership color. Corporate communications, partner spotlights, dashboards.
Volunteer Green #4BD1A0 75, 209, 160 Community success and positive actions. Confirmation banners, success modals, volunteer program highlights.
Alert Red #D72623 215, 38, 35 Emergency, urgency, or assistance. Help requests, alerts, attention banners.
Policy Yellow #FFD94C 255, 217, 76 Caution and government affairs. Government references, bureaucracy notes, caution elements.
Primary Dark (Charcoal) #222222 34, 34, 34 Foundation neutral. Text, overlays, headers.
Primary Light (White) #FFFFFF 255, 255, 255 Clean background. General backgrounds, dividers, balance.

Extended Palette (Tints & Shades)

Color Light Tint Base Dark Shade
Core Purple #7B51E1 #5525D5 #3A179B
Trust Blue #5DA0F0 #1F71E9 #0E4DA5
Volunteer Green #7FE5C2 #4BD1A0 #2C8A69
Alert Red #E85B59 #D72623 #8C1715
Policy Yellow #FFE889 #FFD94C #A68B1B

Functional Color Mapping

Context Color Use
Text Primary #222222 Default text
Text Secondary #555555 Body copy
Link / Hover #1F71E9 / #0E4DA5 Navigation and CTAs
Background Light #FFFFFF Default backgrounds
Background Dark #222222 Inverse sections
Success States #4BD1A0 Completion, positive confirmation
Error / Help #D72623 Help request banners, urgent alerts
Warning / Policy #FFD94C Government-related or caution messages

Gradients & Overlays


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